Jan 26, 2024
If you are looking for a micro-influencer with an excellent engagement rate for your campaign, this is the right destination for you.
As a marketer, going through various micro-influencer profiles and finding the best influencer can be tedious. That is why we have precisely chosen the top micro-influencers in the USA.
Also, we give you insight into each influencer’s niche, content type, and follower engagements. However, note that the data provided for the influencers are based on their Instagram profiles alone.
Top Micro-Influencers in the USA
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Alli Schapel
@blackarrowblog
NICHE
Fashion and Travel
SOCIAL MEDIA HANDLES
Alli Schapel is a rising micro-influencer based in New York City, USA. Alli captivates her audience through stunning visuals and engaging content. Her contemporary fashion and adventurous spirit for travel engrosses the crowd.
Her posts cover the latest fashion trends and everyday outfits. She has a unique perspective on fashion and inspires her growing following.
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Kyle Luigs
@kyle.luigs
NICHE
Sports
SOCIAL MEDIA HANDLES
Kyle Luigs is an emerging athlete in the world of professional baseball. He is gaining recognition for his skill and charismatic presence in the sport. He is affiliated with the Savannah Bananas.
Kyle is a favorite among fans because of his signature yellow cowboy hats and dancing on the mound. He shares his baseball journey and behind-the-scenes in his videos with his fans.
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Holly Brand
@misshollybrand
NICHE
Music
SOCIAL MEDIA HANDLES
Holly Brand is a soulful singer and a rising micro-influencer in the USA. She is a ‘TOP 8 Semifinalist’ on Season 23 of NBC's 'The Voice' under team Kelly Clarkson. Holly shares her musical journey, featuring her performances and behind-the-scenes glimpses through her posts. Also, she shares personal insights into her life as an emerging artist.
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Leanna
@leannafirestone
NICHE
Music
SOCIAL MEDIA HANDLES
Leanna Firestone is a 22-year-old musician from Murfreesboro, Tennessee. She has become a notable figure in the indie-pop music scene. Leanna is a TikTok star turned indie-pop musician and an inspiring micro-influencer in the US. She gained fame on TikTok with her music clips, acoustic singing, and guitar strumming. Leanna has captured hearts with her sad-girl indie-pop style and authentic voice.
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Kenzy Denise Pierre
@ogdaprettiest
NICHE
Acting and Lifestyle
SOCIAL MEDIA HANDLES
Kenzy Denise Pierre is a famous artist based in Los Angeles, California. She is known for her role in 'South Central Baddies' and 'Deja Vu' seasons 1 & 2. The actress brings her vibrant and artistic flair to her social media. She shares a creative blend of her artistic projects and lifestyle with her followers. Her authenticity and artistic vision make her a compelling figure in the creative community.
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Julie Selman
@julie.sel
NICHE
Fashion, Beauty, and Travel
SOCIAL MEDIA HANDLES
Julie Sel is an outstanding micro-influencer in Los Angeles, USA. She is the go-to source for style inspiration and combining fashion. Her feed is a curated collection of fashion tips, travel diaries, beauty hacks, and links to her favorite finds. She blends personal style with lifestyle content, making her a favorite among fashion and travel enthusiasts.
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Julie Charette
@purelypixi
NICHE
Art and Healing
SOCIAL MEDIA HANDLES
Julie Charette is a creative artist who embraces the therapeutic power of art in her work. Her content is a canvas showcasing her artistic journey. She showcases how she uses art for healing and inspiration through her content. The emotional journey behind her creations offers a unique and personal perspective on the power of art.
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Lance Ramsey
@lance_ramsey46
NICHE
Construction and DIY
SOCIAL MEDIA HANDLES
Lance Ramsay is a micro-influencer based in the USA who offers deeper insights into house construction and renovation. Through his videos, he shares detailed house construction processes. It provides valuable insights and ideas for both professionals and enthusiasts. Lance's content is informative and inspirational to his followers. He guides his audience through the intricacies of building and renovating.
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Brittany Lutz
Gonzales
NICHE
Lifestyle and Family
SOCIAL MEDIA HANDLES
Brittany Lynn Lutz is a micro-influencer and the co-host of the podcast 'Embraced with Grace.' Being a wife, mother, and believer, her content revolves around family, faith, and personal growth. She ensures that she shares her life journey with heartwarming authenticity. Brittany offers insights into motherhood, marriage, and spiritual well-being. Her content always connects with her audience on a personal level.
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Annie Graft
@itsanniegraft
NICHE
Fitness
SOCIAL MEDIA HANDLES
Annie Graft is an affluential micro-influencer from Arizona, USA. She is a beacon of inspiration for those seeking a healthier and alcohol-free lifestyle. Annie is a Certified Personal Trainer at LuxFit Training.
She offers fitness tips, self-love encouragement, and mindset coaching. Annie shares her transformative stories in a dedicated 'Peep Stories' section. Her fitness journey resonates with many looking for a positive change.
4 Tips to Find The Right Micro-Influencer
Finding the ideal influencer for a marketing campaign is time-consuming, considering the number of influencer profiles to go through. However, this hard work generates substantial results since it is a crucial step for effective influencer marketing.
If you are looking for the best micro-influencer, the following tips can cut down your time on the research.
Start With Your Customers:
Review your existing brand customer base. Choosing a micro-influencer already a customer can help you generate authentic and relatable content. Their contribution will lead to more credible and effective endorsements.
Search Manually:
To find an influencer, browse various profiles on your preferred social media platform. Using relevant hashtags and locations in your search is ideal for shortlisting the right micro-influencer.
Check Engagement and Authenticity:
After shortlisting potential influencers, check their engagement rates and content authenticity. Micro-influencers, in general, have better engagement rates and a good connection with followers. Make sure that their content style and follower engagement suit your brand.
Review Content Quality and Relevance:
It is essential to check the quality of the influencer’s content. Keep in mind that the influencer’s content should align with your brand for effective influencer marketing.
With these tips, you can identify the most suitable micro-influencers for your campaign. However, if you wish to step up your influencer search strategy, try impulze.ai for free.
It is a user-friendly tool that helps you pick out the best influencer for your brand with the help of distinct filters. You can find detailed insights into influencer profiles, engagement, and follower demographics at a click with impulze.ai.
