11 GRIN Alternatives To Look For in 2025

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Dec 18, 2024

10 MIN READ

Alternatives

11 GRIN Alternatives To Look For in 2025

Aishwarya Taskar

Content Writer @impulze.ai

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Here are 11 top GRIN alternatives you could use -

impulze.ai: Discover, track, and manage influencers with a database of 250M, fake follower detection, and ROI tracking.
Modash: Tracks influencer campaigns, integrates with other tools, and ensures real-time insights for better campaign decisions.
HypeAuditor: AI-powered analytics for influencer authenticity, audience quality, and campaign performance tracking.
Influencity: AI-driven platform for influencer discovery, audience insights, and streamlined campaign management.
Heepsy: Find influencers by niche, location, or follower count with audience analysis and fraud detection tools.
NinjaOutreach: Simplifies influencer discovery, outreach, and relationship management with email templates and analytics.
Promoty: Manage influencer campaigns, relationships, and track collaborations in one easy-to-use platform.
Upfluence: Offers audience analytics, seamless influencer recruitment, and content collaboration features.
TrendHERO: Specializes in analyzing influencer performance and detecting fake followers to ensure campaign authenticity.
Creable: Simplifies influencer outreach and automates campaign reporting for faster workflows.
Collabstr: Marketplace for brands to directly connect with influencers, manage collaborations, and track deliverables.
Hope this helps!

There are a lot of influencer marketing tools out there, and GRIN is one among them. While GRIN offers robust features, it might not align with every business's needs, budget, or strategy.

So if not GRIN, then what?

1. impulze.ai

About The Tool:

impulze.ai is among the best GRIN alternatives, especially for SMBs and agencies. It can help you find influencers for your brand in minutes and manage campaigns on Instagram, TikTok, and YouTube.

It also has an affiliate program for creators to earn as they refer.

Key Features:

Extensive Influencer Database:
impulze.ai has a vast influencer database (280 million) across Instagram, TikTok and YouTube. You can search influencers based on filters like location, gender, audience type, etc. You get to see the influencer’s contact details with a click, so influencer outreach becomes easy.
You also get free access to SocialiQ 2.0 – a Google Chrome extension that allows you to search and filter influencers on social media.
In-Depth Audience Insights
Want to know if an influencer’s audience aligns with your target market? This AI influencer marketing tool provides detailed demographic reports with information like the location, language, and interests of an influencer’s followers. So, you can pick an influencer whose followers match precisely who you want to reach.
Fraud Detection You Can Rely On
No one likes fake followers or engagement, right? impulze.ai has advanced fraud detection to help you spot fake influencers and choose genuine ones. Reach out to the genuine ones easily using our free influencer marketing templates.
Customizable, Real-Time Reports
Get live, shareable reports to track your campaign’s performance. You can customize them to highlight the metrics that matter most to you.
White Labeling for Agencies
If you’re an agency, you’ll love the white labeling feature. You can brand the platform as your own, adding a professional touch to your services.

impulze.ai Pricing:

Use this free influencer marketing tool through a 14-day trial and see if it suits your needs.

Or, you could get the Starter Plan for 89$ for a month. (Subscribing annually gets you up to 3 months free for this plan)

2. Modash

Best Influencer Search Tool For:

Brands and agencies that focus on fostering authentic audience connections while scaling their campaigns.
Teams looking for robust tools to pinpoint the most relevant influencers.
Businesses aiming for smooth integration with their current marketing systems.

Modash is one of the robust GRIN alternatives built to help brands discover creators with genuine engagement. It supports Instagram, TikTok, and YouTube campaigns, offering data-driven insights to optimize collaborations and boost ROI.

Key Features:

Extensive Database with Accurate Metrics:
One of GRIN’s strongest competitors, Modash has over 200 million influencer profiles, complete with metrics like engagement rates, audience demographics, and authenticity checks to steer clear of fake followers.
Advanced Filtering Options:
Easily find influencers by refining searches using filters like location, niche, follower count, and engagement stats.
Efficient Workflow Management:
Manage outreach, contracts, and content approvals seamlessly, making campaigns more organized and hassle-free through this GRIN competitor.
Detailed Performance Analytics:
Generate customizable reports with visuals to track and evaluate campaign success.

Modash Pricing:

Modash offers tiered plans starting at $299/month, along with a free trial to test its capabilities.

3. HypeAuditor

Best Influencer Search Tool For:

Enterprises and agencies requiring in-depth influencer analysis to match brand values.
Teams prioritizing comprehensive audience authenticity checks.
Businesses managing campaigns across multiple platforms.

HypeAuditor is one of the GRIN competitors you could use. It emphasizes fraud detection and data-driven insights. Supporting Instagram, TikTok, and YouTube, it helps brands connect with top talent for impactful partnerships.

Key Features:

Massive Influencer Database:
With over 154 million creators, HypeAuditor caters to diverse niches and platforms.
Audience Authenticity Analysis:
Evaluate an influencer’s audience for authenticity, demographic details, and overlaps to ensure maximum impact.
Scalable Campaign Support:
Whether it’s a small collaboration or a global campaign, HypeAuditor’s tools adapt to your needs.
AI-Powered Fraud Detection:
Advanced algorithms help identify fake followers and inflated stats, keeping your campaigns authentic.

HypeAuditor Pricing:

Pricing is customized to fit your requirements. Reach out to their team or explore the platform through a free trial.

4. Influencity

Best Influencer Search Tool For:

Marketing teams running multiple campaigns on various platforms.
Businesses seeking affordable tools for campaign management and analytics.
Brands focused on comprehensive performance tracking.

This GRIN alternative simplifies influencer marketing with an all-in-one platform for campaign management, data analysis, and influencer discovery. Its flexible interface suits teams of all sizes.

Key Features:

Holistic Campaign Management:
Handle every stage of a campaign through this GRIN substitute, from selecting influencers to analyzing results, all in one place.
Audience Insights:
This is one of the strongest GRIN competitors, as it can dive into metrics like audience location, preferences, and engagement rates to ensure a perfect match.
Customizable Reporting:
Easily track KPIs and create professional reports showcasing campaign outcomes.
Multi-Platform Support:
Run campaigns across platforms like Instagram, TikTok, and YouTube effortlessly.

Influencity Pricing:

Plans start at $158/month, and new users can try it out with a 7-day free trial.

5. Heepsy

Best Influencer Search Tool For:

Small businesses looking for cost-effective influencer marketing solutions.
Marketers who want simple tools to find and manage influencer collaborations.
Teams focusing on local or niche creators.

Heepsy makes influencer discovery straightforward, offering reliable data and tools to connect with creators efficiently.

Key Features:

Niche and Location-Based Searches:
Quickly filter influencers by industry, location, or audience type to find the right fit.
Audience Analytics:
Access demographic insights to ensure an influencer’s followers align with your brand’s goals.
Campaign Tools:
Manage contracts, communications, and campaign progress in a single dashboard.
Micro-Influencer Discovery:
Perfect for finding niche creators or local influencers to elevate your marketing efforts.

Heepsy Pricing:

A free plan with basic features is available, and paid plans start at $91/month.

6. NinjaOutreach

Best Influencer Search Tool For:

Freelancers and small agencies managing campaigns for multiple clients.
Marketers seeking automated outreach capabilities.
Brands focused on SEO-driven influencer partnerships.

NinjaOutreach is another one of the robust GRIN competitors because combines influencer discovery with outreach automation, making it an ideal choice for marketers managing multi-client campaigns.

Key Features:

Integrated Outreach Platform:
Search for influencers, send personalized emails, and track responses, all from one place.
SEO-Focused Tools:
Ideal for finding bloggers and site-based influencers to boost backlinks and improve domain authority.
Influencer CRM:
Keep all influencer contacts and collaborations organized with a dedicated CRM.
Campaign Performance Tracking:
Access detailed reports to evaluate outreach success and campaign ROI.

NinjaOutreach Pricing:

Plans begin at $149/month, with a 7-day free trial for new users.

7. Promoty

Best Influencer Search Tool For:

Brands that want to build lasting relationships with influencers.
Teams focused on personalized collaboration.
Marketers who value authentic partnerships.

This one on our GRIN competitors list stands out because it can help foster direct connections with influencers and simplify campaign management.

Key Features

Direct Communication:
Engage with influencers directly to build strong, genuine partnerships.
Team Collaboration Features:
Assign roles, manage permissions, and work seamlessly with your team.
Real-Time Campaign Tracking:
Monitor key metrics like engagement and conversions as campaigns progress.
Multi-Platform Integration:
Supports platforms like Instagram and TikTok for versatile campaign strategies.

Promoty Pricing:

Promoty offers a free basic plan, with advanced features available starting at $95/month.

8. Upfluence

Best Influencer Search Tool For:

Brands and agencies looking to simplify influencer identification and collaboration.
Businesses wanting a seamless process for managing influencer campaigns across platforms.

Upfluence is a top-tier tool for influencer marketing, helping brands connect with creators on Instagram, TikTok, YouTube, and blogs. It streamlines the entire campaign process, making influencer marketing both efficient and impactful.

Key Features

Audience Analytics:
Dive deep into audience demographics and other metrics to ensure influencers align with your brand’s target market.
Campaign Management Tools:
Simplify campaign workflows, from outreach to execution, all within a single platform.
Collaboration Features:
Work together with influencers in real-time to ensure content aligns with campaign objectives.
Performance Tracking:
Use detailed analytics to measure ROI and overall campaign effectiveness.

Upfluence Pricing:

Contact the Upfluence team for customized pricing options tailored to your needs.

9. TrendHERO

Best Influencer Search Tool For:

Brands aiming to analyze influencer performance in detail.
Businesses looking to detect and avoid fake follower accounts.

TrendHERO is a versatile analytics tool designed to help brands assess influencers and their audiences. It’s a reliable option for making informed decisions on influencer collaborations.

Key Features:

Detailed Influencer Analysis:
Evaluate metrics like engagement rates, follower growth trends, and content performance.
Fake Follower Detection:
Identify suspicious follower activity and avoid influencers with purchased or fake followers.
Audience Insights:
Get a thorough breakdown of an influencer’s audience, including demographics like age, gender, and location.
Engagement Rate Calculation:
Measure an influencer’s true engagement levels for better campaign planning.

TrendHERO Pricing:

A free plan is available with limited features, and paid plans start at $9.99, although they lack access to a full influencer database.

10. Creable

Best Influencer Search Tool For:

Brands which need a simple, all-in-one influencer marketing solution.
Businesses looking to manage campaigns across multiple platforms with ease.

Creable simplifies influencer marketing by connecting businesses with creators on Instagram, TikTok, and YouTube. It’s a one-stop shop for finding, contacting, and collaborating with influencers.

Key Features:

Influencer Outreach:
Easily contact influencers and send bulk emails to initiate collaborations efficiently.
Audience Demographics Analysis:
Understand an influencer’s followers, including their demographics and interests, for a better alignment with your brand.
Campaign Reporting:
Access detailed reports on campaign reach and engagement to assess effectiveness.

Creable Pricing:

All pricing plans include a free trial, with paid plans starting at $49 per user per month.

11. Collabstr

Best Influencer Search Tool For:

Brands that want to connect with influencers across platforms with minimal hassle.

Collabstr is the last one on this list of alternatives for GRIN. It is user-friendly platform designed to help businesses discover and hire influencers quickly. Its diverse categories make it an excellent choice for various marketing needs.

Key Features:

Diverse Influencer Database:
Access a wide range of influencers from Instagram, TikTok, YouTube, and UGC creators.
Secure Transactions:
Funds are held in escrow until the influencer’s work is approved, ensuring transparency and trust for both parties.
Instant Communication Tools:
Collaborate directly with influencers in real time to discuss projects and negotiate terms.
No Upfront Costs:
Explore the platform and connect with influencers without any subscription or initial fees.

Collabstr Pricing:

Collabstr pricing starts at $299/month, and there is also a free version of this influencer marketing software.

The Takeaway

This completes the full list of competitors for GRIN! Using tools helps you save time and can be a game-changer for your influencer marketing efforts.

Whether you’re finding influencers or managing campaigns, using these tools can save you time and energy. The best way to choose which tool you should use is to use free trial tools and figure out which works best for you.

Happy Campaigning!

There are a lot of influencer marketing tools out there, and GRIN is one among them. While GRIN offers robust features, it might not align with every business's needs, budget, or strategy.

So if not GRIN, then what?

1. impulze.ai

About The Tool:

impulze.ai is among the best GRIN alternatives, especially for SMBs and agencies. It can help you find influencers for your brand in minutes and manage campaigns on Instagram, TikTok, and YouTube.

It also has an affiliate program for creators to earn as they refer.

Key Features:

Extensive Influencer Database:
impulze.ai has a vast influencer database (280 million) across Instagram, TikTok and YouTube. You can search influencers based on filters like location, gender, audience type, etc. You get to see the influencer’s contact details with a click, so influencer outreach becomes easy.
You also get free access to SocialiQ 2.0 – a Google Chrome extension that allows you to search and filter influencers on social media.
In-Depth Audience Insights
Want to know if an influencer’s audience aligns with your target market? This AI influencer marketing tool provides detailed demographic reports with information like the location, language, and interests of an influencer’s followers. So, you can pick an influencer whose followers match precisely who you want to reach.
Fraud Detection You Can Rely On
No one likes fake followers or engagement, right? impulze.ai has advanced fraud detection to help you spot fake influencers and choose genuine ones. Reach out to the genuine ones easily using our free influencer marketing templates.
Customizable, Real-Time Reports
Get live, shareable reports to track your campaign’s performance. You can customize them to highlight the metrics that matter most to you.
White Labeling for Agencies
If you’re an agency, you’ll love the white labeling feature. You can brand the platform as your own, adding a professional touch to your services.

impulze.ai Pricing:

Use this free influencer marketing tool through a 14-day trial and see if it suits your needs.

Or, you could get the Starter Plan for 89$ for a month. (Subscribing annually gets you up to 3 months free for this plan)

2. Modash

Best Influencer Search Tool For:

Brands and agencies that focus on fostering authentic audience connections while scaling their campaigns.
Teams looking for robust tools to pinpoint the most relevant influencers.
Businesses aiming for smooth integration with their current marketing systems.

Key Features:

Extensive Database with Accurate Metrics:
One of GRIN’s strongest competitors, Modash has over 200 million influencer profiles, complete with metrics like engagement rates, audience demographics, and authenticity checks to steer clear of fake followers.
Advanced Filtering Options:
Easily find influencers by refining searches using filters like location, niche, follower count, and engagement stats.
Efficient Workflow Management:
Manage outreach, contracts, and content approvals seamlessly, making campaigns more organized and hassle-free through this GRIN competitor.
Detailed Performance Analytics:
Generate customizable reports with visuals to track and evaluate campaign success.

Modash Pricing:

Modash offers tiered plans starting at $299/month, along with a free trial to test its capabilities.

3. HypeAuditor

Best Influencer Search Tool For:

Enterprises and agencies requiring in-depth influencer analysis to match brand values.
Teams prioritizing comprehensive audience authenticity checks.
Businesses managing campaigns across multiple platforms.

Key Features:

Massive Influencer Database:
With over 154 million creators, HypeAuditor caters to diverse niches and platforms.
Audience Authenticity Analysis:
Evaluate an influencer’s audience for authenticity, demographic details, and overlaps to ensure maximum impact.
Scalable Campaign Support:
Whether it’s a small collaboration or a global campaign, HypeAuditor’s tools adapt to your needs.
AI-Powered Fraud Detection:
Advanced algorithms help identify fake followers and inflated stats, keeping your campaigns authentic.

HypeAuditor Pricing:

Pricing is customized to fit your requirements. Reach out to their team or explore the platform through a free trial.

4. Influencity

Best Influencer Search Tool For:

Marketing teams running multiple campaigns on various platforms.
Businesses seeking affordable tools for campaign management and analytics.
Brands focused on comprehensive performance tracking.

This GRIN alternative simplifies influencer marketing with an all-in-one platform for campaign management, data analysis, and influencer discovery. Its flexible interface suits teams of all sizes.

Key Features:

Holistic Campaign Management:
Handle every stage of a campaign through this GRIN substitute, from selecting influencers to analyzing results, all in one place.
Audience Insights:
This is one of the strongest GRIN competitors, as it can dive into metrics like audience location, preferences, and engagement rates to ensure a perfect match.
Customizable Reporting:
Easily track KPIs and create professional reports showcasing campaign outcomes.
Multi-Platform Support:
Run campaigns across platforms like Instagram, TikTok, and YouTube effortlessly.

Influencity Pricing:

Plans start at $158/month, and new users can try it out with a 7-day free trial.

5. Heepsy

Best Influencer Search Tool For:

Small businesses looking for cost-effective influencer marketing solutions.
Marketers who want simple tools to find and manage influencer collaborations.
Teams focusing on local or niche creators.

Heepsy makes influencer discovery straightforward, offering reliable data and tools to connect with creators efficiently.

Key Features:

Niche and Location-Based Searches:
Quickly filter influencers by industry, location, or audience type to find the right fit.
Audience Analytics:
Access demographic insights to ensure an influencer’s followers align with your brand’s goals.
Campaign Tools:
Manage contracts, communications, and campaign progress in a single dashboard.
Micro-Influencer Discovery:
Perfect for finding niche creators or local influencers to elevate your marketing efforts.

Heepsy Pricing:

A free plan with basic features is available, and paid plans start at $91/month.

6. NinjaOutreach

Best Influencer Search Tool For:

Freelancers and small agencies managing campaigns for multiple clients.
Marketers seeking automated outreach capabilities.
Brands focused on SEO-driven influencer partnerships.

NinjaOutreach is another one of the robust GRIN competitors because combines influencer discovery with outreach automation, making it an ideal choice for marketers managing multi-client campaigns.

Key Features:

Integrated Outreach Platform:
Search for influencers, send personalized emails, and track responses, all from one place.
SEO-Focused Tools:
Ideal for finding bloggers and site-based influencers to boost backlinks and improve domain authority.
Influencer CRM:
Keep all influencer contacts and collaborations organized with a dedicated CRM.
Campaign Performance Tracking:
Access detailed reports to evaluate outreach success and campaign ROI.

NinjaOutreach Pricing:

Plans begin at $149/month, with a 7-day free trial for new users.

7. Promoty

Best Influencer Search Tool For:

Brands that want to build lasting relationships with influencers.
Teams focused on personalized collaboration.
Marketers who value authentic partnerships.

This one on our GRIN competitors list stands out because it can help foster direct connections with influencers and simplify campaign management.

Key Features

Direct Communication:
Engage with influencers directly to build strong, genuine partnerships.
Team Collaboration Features:
Assign roles, manage permissions, and work seamlessly with your team.
Real-Time Campaign Tracking:
Monitor key metrics like engagement and conversions as campaigns progress.
Multi-Platform Integration:
Supports platforms like Instagram and TikTok for versatile campaign strategies.

Promoty Pricing:

Promoty offers a free basic plan, with advanced features available starting at $95/month.

8. Upfluence

Best Influencer Search Tool For:

Brands and agencies looking to simplify influencer identification and collaboration.
Businesses wanting a seamless process for managing influencer campaigns across platforms.

Key Features

Audience Analytics:
Dive deep into audience demographics and other metrics to ensure influencers align with your brand’s target market.
Campaign Management Tools:
Simplify campaign workflows, from outreach to execution, all within a single platform.
Collaboration Features:
Work together with influencers in real-time to ensure content aligns with campaign objectives.
Performance Tracking:
Use detailed analytics to measure ROI and overall campaign effectiveness.

Upfluence Pricing:

Contact the Upfluence team for customized pricing options tailored to your needs.

9. TrendHERO

Best Influencer Search Tool For:

Brands aiming to analyze influencer performance in detail.
Businesses looking to detect and avoid fake follower accounts.

TrendHERO is a versatile analytics tool designed to help brands assess influencers and their audiences. It’s a reliable option for making informed decisions on influencer collaborations.

Key Features:

Detailed Influencer Analysis:
Evaluate metrics like engagement rates, follower growth trends, and content performance.
Fake Follower Detection:
Identify suspicious follower activity and avoid influencers with purchased or fake followers.
Audience Insights:
Get a thorough breakdown of an influencer’s audience, including demographics like age, gender, and location.
Engagement Rate Calculation:
Measure an influencer’s true engagement levels for better campaign planning.

TrendHERO Pricing:

A free plan is available with limited features, and paid plans start at $9.99, although they lack access to a full influencer database.

10. Creable

Best Influencer Search Tool For:

Brands which need a simple, all-in-one influencer marketing solution.
Businesses looking to manage campaigns across multiple platforms with ease.

Creable simplifies influencer marketing by connecting businesses with creators on Instagram, TikTok, and YouTube. It’s a one-stop shop for finding, contacting, and collaborating with influencers.

Key Features:

Influencer Outreach:
Easily contact influencers and send bulk emails to initiate collaborations efficiently.
Audience Demographics Analysis:
Understand an influencer’s followers, including their demographics and interests, for a better alignment with your brand.
Campaign Reporting:
Access detailed reports on campaign reach and engagement to assess effectiveness.

Creable Pricing:

All pricing plans include a free trial, with paid plans starting at $49 per user per month.

11. Collabstr

Best Influencer Search Tool For:

Brands that want to connect with influencers across platforms with minimal hassle.

Key Features:

Diverse Influencer Database:
Access a wide range of influencers from Instagram, TikTok, YouTube, and UGC creators.
Secure Transactions:
Funds are held in escrow until the influencer’s work is approved, ensuring transparency and trust for both parties.
Instant Communication Tools:
Collaborate directly with influencers in real time to discuss projects and negotiate terms.
No Upfront Costs:
Explore the platform and connect with influencers without any subscription or initial fees.

Collabstr Pricing:

Collabstr pricing starts at $299/month, and there is also a free version of this influencer marketing software.

The Takeaway

This completes the full list of competitors for GRIN! Using tools helps you save time and can be a game-changer for your influencer marketing efforts.

Happy Campaigning!