Jan 21, 2025
10 MIN READ
Tik Tok
Tik Tok

How to Find TikTok Creators Using Influencer Search Tools?

How to Find TikTok Creators Using Influencer Search Tools?

How to Find TikTok Creators Using Influencer Search Tools?

Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar

Content Marketer @impulze.ai

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Blog in Short ⏱️

Blog in Short ⏱️

A quick glance at the highlights—perfect for when you're short on time.

A quick glance at the highlights—perfect for when you're short on time.

  • Finding TikTok creators doesn’t have to be overwhelming. You can use influencer search tools to save time and find creators who align with your brand and target audience.

  • TikTok influencers range from nano (1,000–10,000 followers) to mega (1M+ followers). Choose influencers based on your goals for the campaign. 

  • Consider these when you choose an influencer search tool: if the tool’s easy to use, has advanced filters, accurate data, detailed influencer profiles, is budget-friendly, and has collaboration and campaign management features. 

  • Influencer search tools like impulze.ai have advanced filters for location, niche, and engagement rate, making it easier to discover, connect with, and manage the right TikTok influencers.

Picture this: you’ve spent hours scrolling through TikTok, looking for influencers to partner with, but no one feels quite right. 

Sounds familiar? There’s a better way. 

Influencer search tools take the guesswork out of this situation and help you find creators who align with your brand values and target audience. They can help you save time, find the right influencers for your brand, reach out to them, and manage your campaign. 

Curious?  Let’s explore how influencer marketing platforms can help you find the best TikTok creators for your next campaign.

Types of TikTok Influencers

Before we get into how you can use influencer search tools, let’s understand about the different types of TikTok creators you could work with. Here’s a quick breakdown to help you understand the four main types:

1. Nano-Influencers (1,000–10,000 followers)

Nano-influencers are your go-to for niche audiences. They’re relatable, with close-knit followers who trust their recommendations. Nano-influencers are perfect for small businesses looking to build authentic connections.

2. Micro-Influencers (10,000–100,000 followers)

Micro-influencers have more reach than nano-influencers. Like nano-influencers, micro-influencers also have relatable content and a community that trusts their recommendations.

For example, Crystal Camilé is a UK-based TikTok micro-influencer with 57K followers who posts content about haircare and skincare.  Micro-influencer marketing platforms can help you find influencers like Crystal.

Crystal Camile’s TikTok


3. Macro-Influencers (100,000–1 million followers)

These creators are widely recognized and work well for brands seeking broader visibility. Macro influencers would be a good fit for bigger brands or brands with a large budget. 

4. Mega-Influencers (1 million+ followers)

Mega-influencers are the celebrities of TikTok. Their massive reach can skyrocket your brand’s visibility. But they come with higher costs. Mega influencers are best for brands with substantial budgets aiming for global campaigns.

For instance, Meredith Duxbury, is a leading beauty and fashion TikTok mega influencer. She has 18.4 million followers and would be a good partner for a brand with a big budget for TikTok influencer marketing.  

Meredith Duxbury’s TikTok

Choosing the right influencer type depends on your goals. Whether it’s engagement, awareness, or authenticity, you can find the right fit for your brand. 

Once you’ve figured out the type of TikTok influencer you want to work with, you can start looking for influencer search tools. The next section of this blog covers what you should keep in mind while choosing an influencer search app.

How to Choose the Right Influencer Search Tool?


 Influencer Search Tool Illustration 


There are so many influencer search tools you can choose from! Here are some key things to keep in mind when deciding which one is right for you: 

  • Ease of Use

    Look for a tool with a user-friendly interface. Complicated platforms can waste time and cause frustration.

  • Advanced Filters

    The best influencer search tools allow you to filter influencers by niche, location, audience demographics, engagement rate, and more. This helps you find creators who match your goals.


  • Data Accuracy

    Accurate and updated data is critical. Ensure the tool provides verified metrics like follower counts, engagement rates, and audience insights.

  • Influencer Profiles

    Look for influencer marketing apps that provide detailed influencer profiles. These should include information about past collaborations and performance data to help you make informed decisions.

  • Pricing and Budget

    Choose a tool that fits your budget. Some platforms offer free trials or scalable plans, making it easier to test before committing.

  • Collaboration Features

    Influencer discovery tools with collaboration features can simplify the process if multiple people from your brand want to use the tool. 

  • Campaign Management Features

    Choose a tool that can help you monitor and manage your influencer marketing campaigns. 

The right influencer search tool can make all the difference for your marketing efforts. Choose one that fits your needs, and you’ll find TikTok creators who are right for you.

Using an Influencer Search Tool to Find TikTok Creators 

impulze.ai offers a free 14-day trial that you can use to find TikTok creators. And signing up is easy!

You can sign up here and follow these steps to find TikTok creators based on location, follower size, and other filters: 

Step 1:  Suppose you want to find TikTok influencers who post content about music in the US. Once you have signed up, log into your impulze.ai account. Click ‘Search’ at the top of the screen. (See screenshot below)

Screenshot of impulze.ai 


Step 2:
Choose TikTok on the left, next to the ‘Search’ button. Choose the location in the filters bar on the left. You can also choose the engagement rate using the bar below. Then, select bio keywords from the drop-down on the left.  Type ‘Music’ in the search bar and click ‘Search.’

Screenshot of impulze.ai 


Step 3:
You can choose any option from the drop-down on the left. So, if you want to find TikTok influencers who have used ‘music’ in their posts’ captions, you can choose ‘Post description’ on the left, type Music, and click ‘Search.’

(Here’s a guide about how to use impulze.ai’s search feature to get the most accurate search results)

Screenshot of impulze.ai 


You can also choose filters like follower size and contact details to find TikTok creators that match what you have in mind.

One of the other advantages of using tools like impulze.ai to find TikTok creators is that it would make influencer outreach easy for you. Click on the ‘Contact’ icon under any influencer’s name, and if the influencer’s email is a part of your database, it will show the influencer’s phone number and/or email address.

You can also use SocialiQ, our Chrome extension, to find influencers right on social media.  

Once you have SocialiQ installed, open YouTube, type ‘[Music]’ in its search bar, and choose the location. Click ‘Search,’ and the extension will show you TikTok influencers who have mentioned ‘music’ in their YouTube account’s description/bio. 

Conclusion

Using the right influencer search tools can be the difference between a successful campaign and a wasted budget. By prioritizing features like advanced search filters, audience insights, engagement metrics, and scalability, you can ensure you’re making the best choice for your brand.

impulze.ai checks all these boxes and more. Whether you’re just starting with influencer marketing or are a seasoned pro, impulze.ai simplifies the process and delivers results. Use our free trial to see if impulze.ai is the right influencer marketing tool for you. 

Picture this: you’ve spent hours scrolling through TikTok, looking for influencers to partner with, but no one feels quite right. 

Sounds familiar? There’s a better way. 

Influencer search tools take the guesswork out of this situation and help you find creators who align with your brand values and target audience. They can help you save time, find the right influencers for your brand, reach out to them, and manage your campaign. 

Curious?  Let’s explore how influencer marketing platforms can help you find the best TikTok creators for your next campaign.

Types of TikTok Influencers

Before we get into how you can use influencer search tools, let’s understand about the different types of TikTok creators you could work with. Here’s a quick breakdown to help you understand the four main types:

1. Nano-Influencers (1,000–10,000 followers)

Nano-influencers are your go-to for niche audiences. They’re relatable, with close-knit followers who trust their recommendations. Nano-influencers are perfect for small businesses looking to build authentic connections.

2. Micro-Influencers (10,000–100,000 followers)

Micro-influencers have more reach than nano-influencers. Like nano-influencers, micro-influencers also have relatable content and a community that trusts their recommendations.

For example, Crystal Camilé is a UK-based TikTok micro-influencer with 57K followers who posts content about haircare and skincare.  Micro-influencer marketing platforms can help you find influencers like Crystal.

Crystal Camile’s TikTok


3. Macro-Influencers (100,000–1 million followers)

These creators are widely recognized and work well for brands seeking broader visibility. Macro influencers would be a good fit for bigger brands or brands with a large budget. 

4. Mega-Influencers (1 million+ followers)

Mega-influencers are the celebrities of TikTok. Their massive reach can skyrocket your brand’s visibility. But they come with higher costs. Mega influencers are best for brands with substantial budgets aiming for global campaigns.

For instance, Meredith Duxbury, is a leading beauty and fashion TikTok mega influencer. She has 18.4 million followers and would be a good partner for a brand with a big budget for TikTok influencer marketing.  

Meredith Duxbury’s TikTok

Choosing the right influencer type depends on your goals. Whether it’s engagement, awareness, or authenticity, you can find the right fit for your brand. 

Once you’ve figured out the type of TikTok influencer you want to work with, you can start looking for influencer search tools. The next section of this blog covers what you should keep in mind while choosing an influencer search app.

How to Choose the Right Influencer Search Tool?


 Influencer Search Tool Illustration 


There are so many influencer search tools you can choose from! Here are some key things to keep in mind when deciding which one is right for you: 

  • Ease of Use

    Look for a tool with a user-friendly interface. Complicated platforms can waste time and cause frustration.

  • Advanced Filters

    The best influencer search tools allow you to filter influencers by niche, location, audience demographics, engagement rate, and more. This helps you find creators who match your goals.


  • Data Accuracy

    Accurate and updated data is critical. Ensure the tool provides verified metrics like follower counts, engagement rates, and audience insights.

  • Influencer Profiles

    Look for influencer marketing apps that provide detailed influencer profiles. These should include information about past collaborations and performance data to help you make informed decisions.

  • Pricing and Budget

    Choose a tool that fits your budget. Some platforms offer free trials or scalable plans, making it easier to test before committing.

  • Collaboration Features

    Influencer discovery tools with collaboration features can simplify the process if multiple people from your brand want to use the tool. 

  • Campaign Management Features

    Choose a tool that can help you monitor and manage your influencer marketing campaigns. 

The right influencer search tool can make all the difference for your marketing efforts. Choose one that fits your needs, and you’ll find TikTok creators who are right for you.

Using an Influencer Search Tool to Find TikTok Creators 

impulze.ai offers a free 14-day trial that you can use to find TikTok creators. And signing up is easy!

You can sign up here and follow these steps to find TikTok creators based on location, follower size, and other filters: 

Step 1:  Suppose you want to find TikTok influencers who post content about music in the US. Once you have signed up, log into your impulze.ai account. Click ‘Search’ at the top of the screen. (See screenshot below)

Screenshot of impulze.ai 


Step 2:
Choose TikTok on the left, next to the ‘Search’ button. Choose the location in the filters bar on the left. You can also choose the engagement rate using the bar below. Then, select bio keywords from the drop-down on the left.  Type ‘Music’ in the search bar and click ‘Search.’

Screenshot of impulze.ai 


Step 3:
You can choose any option from the drop-down on the left. So, if you want to find TikTok influencers who have used ‘music’ in their posts’ captions, you can choose ‘Post description’ on the left, type Music, and click ‘Search.’

(Here’s a guide about how to use impulze.ai’s search feature to get the most accurate search results)

Screenshot of impulze.ai 


You can also choose filters like follower size and contact details to find TikTok creators that match what you have in mind.

One of the other advantages of using tools like impulze.ai to find TikTok creators is that it would make influencer outreach easy for you. Click on the ‘Contact’ icon under any influencer’s name, and if the influencer’s email is a part of your database, it will show the influencer’s phone number and/or email address.

You can also use SocialiQ, our Chrome extension, to find influencers right on social media.  

Once you have SocialiQ installed, open YouTube, type ‘[Music]’ in its search bar, and choose the location. Click ‘Search,’ and the extension will show you TikTok influencers who have mentioned ‘music’ in their YouTube account’s description/bio. 

Conclusion

Using the right influencer search tools can be the difference between a successful campaign and a wasted budget. By prioritizing features like advanced search filters, audience insights, engagement metrics, and scalability, you can ensure you’re making the best choice for your brand.

impulze.ai checks all these boxes and more. Whether you’re just starting with influencer marketing or are a seasoned pro, impulze.ai simplifies the process and delivers results. Use our free trial to see if impulze.ai is the right influencer marketing tool for you. 

Frequently Asked Questions

What is an influencer tool?

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What is an influencer tool?

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What is an influencer tool?

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What is the best tool for finding influencers?

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What is the best tool for finding influencers?

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What is the best tool for finding influencers?

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How do I search for influencers?

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How do I search for influencers?

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How do I search for influencers?

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How to detect fake influencers?  

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How to detect fake influencers?  

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How to detect fake influencers?  

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What are the 4 R's of assessing the efficacy of influencers? 

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What are the 4 R's of assessing the efficacy of influencers? 

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What are the 4 R's of assessing the efficacy of influencers? 

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Is there an app to find influencers?

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Is there an app to find influencers?

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Is there an app to find influencers?

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Is impulze.ai free?

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Is impulze.ai free?

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Is impulze.ai free?

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Author Bio

Author Bio

Aishwarya Taskar
Aishwarya Taskar

Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals.

Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals.

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Find, analyze, and contact influencers from a database of over 250 million profiles.

Find, analyze, and contact influencers from a database of over 250 million profiles.

Find, analyze, and contact influencers from a database of over 250 million profiles.

14-Day Free Trial. No Credit-Card Needed

Find Influencers Directly on Social Media
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram. 

20K+ Active Users

May be Later

Find Influencers Directly on Social Media
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram. 

20K+ Active Users

May be Later

Find Influencers Directly on Social Media
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram. 

20K+ Active Users

May be Later