Feb 6, 2025
11 MIN READ
INFLUENCER MARKETING
INFLUENCER MARKETING
11 Best Influencer Analytics Platforms For 2025
11 Best Influencer Analytics Platforms For 2025
11 Best Influencer Analytics Platforms For 2025
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar
Content Marketer @impulze.ai
Sections
Blog in Short ⏱️
Blog in Short ⏱️
A quick glance at the highlights—perfect for when you're short on time.
A quick glance at the highlights—perfect for when you're short on time.
This blog lists the top influencer analytics platforms you could use. Here are the top 11 we found:
impulze.ai: Discover, track, and manage influencers with a database of 280M, fake follower detection, and ROI tracking.
Modash: Tracks influencer campaigns, integrates with other tools, and ensures real-time insights for better campaign decisions.
HypeAuditor: AI-powered analytics for influencer authenticity, audience quality, and campaign performance tracking.
Traackr: A data-driven influencer marketing platform offering influencer discovery, campaign management, and performance measurement.
GRIN: A creator management platform that simplifies influencer partnerships, including product seeding, content creation, and sales tracking.
Klear: Provides tools for influencer discovery, campaign management, and performance analysis tailored for brands of all sizes.
CreatorIQ: A robust platform for discovering, managing, and optimizing influencer partnerships with advanced analytics and integrations.
#paid: Facilitates seamless collaborations with influencers, offering content creation and performance metrics for impactful campaigns.
Influencity: Simplifies influencer marketing with an extensive database, in-depth analytics, and campaign management tools.
SocialBook: A versatile platform for influencer discovery, campaign management, and audience analysis with creative content tools.
Aspire: Comprehensive tools for influencer discovery, campaign automation, and UGC collection with detailed analytics for ROI measurement.
Choose a tool that suits your needs and budget to find influencers and manage influencer marketing. Use a free trial to see which one is the best for you.
Most marketers and businesses use influencer marketing platforms to find influencers and manage their campaigns. If you are looking to use one, you must have realized that you have so many choices. With so many available, how do you choose the right one?
We've rounded up a list of the best influencer analytics platforms to help guide your decision. Keep reading to discover one that’s right for you…
11 Top Influencer Analytics Platforms Worth Exploring
1. impulze.ai
This is one of the best influencer analytics platforms for agencies, brands, and freelancers who want to find, vet, and track influencers and manage influencer campaigns.
Free Version: Available
Starting Pricing: Starts at $89 per month
Key Features
1. Advanced Influencer Search
With access to a database of 280 million influencers, this tool helps you find the perfect match for your campaign. Instead of relying only on keywords, hashtags, or URLs, you can refine your search based on niche, location, engagement rate, and other crucial factors.
2. White-Label Customization
Agencies can fully customize the platform to align with their brand identity. From adding your logo and URL to tailoring reports with your branding, this feature enhances credibility and positions agencies as industry leaders in influencer marketing.
3. Fake Follower Detection
impulze.ai’s sophisticated algorithm spots fake followers and bot-driven engagement, ensuring that you collaborate with genuine influencers. This protects your campaigns from inflated metrics and keeps your marketing efforts authentic.
4. Real-Time Campaign Tracking & ROI Analysis
Monitor your influencer campaigns in real time with detailed reports on key metrics like reach, CPC, CPE, and more. This makes it easy to measure performance, track ROI, and refine your strategies for maximum impact.
5. Influencer Relationship Management
Manage all influencer interactions in one place—track conversations, payments, campaign details, and more. This streamlined approach helps agencies build long-term, successful partnerships with influencers.
Get started for free with our 14-day trial plan.
impulze.ai Pricing
Our monthly plan starts at $89. Have a look here for the price for all plans.
2. Modash
Free Version: Available
Starting Pricing: $120 per month.
Key Features
1. Influencer Search & Discovery
With a database of over 10 million influencers, this tool makes it simple for brands to connect with the right creators for their campaigns. Finding the perfect match is quick whether you’re looking for a niche expert or a broad-reaching influencer.
2. In-Depth Analytics
Get real-time insights into your influencer campaigns with advanced analytics. Track essential metrics like engagement rates, audience demographics, and more to maximize your ROI.
3. Influencer Relationship Management
Easily manage your influencer partnerships from start to finish. This feature helps streamline communication, track contracts, and monitor performance, making long-term collaborations smoother.
4. Campaign Oversight & Optimization
Keep all your influencer campaigns organized in one place. From tracking campaign progress to reviewing performance metrics and communicating with influencers, this tool simplifies every step of the process.
Modash Pricing
Their pricing starts at $299 per month.
3. HypeAuditor
Free Version: Available
Starting Pricing: Available upon request.
Key Features
1. Audience Authenticity Analysis
This tool evaluates influencer credibility by detecting fake followers and bot-driven engagement. This ensures that your campaigns reach engaged audiences and deliver meaningful results.
2. Detailed Demographic Insights
Get a deep dive into an influencer’s audience demographics. With access to age, location, interests, and more, you can confidently choose influencers whose followers match your target market.
3. Fraud Prevention & Detection
Using advanced algorithms, the platform identifies red flags like unusual activity or inconsistencies in an influencer’s profile—helping you avoid fraudulent partnerships before they impact your campaign.
HypeAuditor Pricing
Though they offer a free version of the tool, they don’t provide clear insight about their pricing plans. Contact their team for more details.
4. Traackr
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Influencer Discovery:
With access to an extensive database of influencers, Traackr simplifies finding relevant influencers for your campaigns.
2. Audience Insights:
The platform provides detailed insights into an influencer's audience demographics. This enables you to target your campaigns more effectively.
3. Campaign Management:
It offers advanced campaign management tools, allowing you to track and manage your campaigns from a single dashboard.
4. Performance Analysis:
It provides real-time analytics and performance tracking to help you measure the impact and ROI of your influencer campaigns.
Traackr Pricing
Their pricing plans start at $20000 per year.
5. GRIN
Free Version: Not available
Starting Pricing: Available upon request.
GRIN is one of the influencer analytics platforms specifically designed for e-commerce and direct-to-consumer brands. It provides an all-in-one solution to help e-commerce businesses manage and scale their influencer marketing efforts.
Key Features
1. Campaign Management
Effortlessly handle multiple campaigns simultaneously with a centralized system for communication, content approvals, and performance tracking.
2. E-commerce Integration
Seamlessly connect with leading e-commerce platforms to streamline product seeding and monitor sales driven by influencers.
3. ROI Tracking
Access in-depth analytics to measure the effectiveness of your influencer campaigns. Get clear insights into performance and ROI to refine your marketing strategy.
GRIN Pricing
You need to contact their team to get insights on their paid plans.
6. Klear
Klear is one of the sophisticated influencer analytics platforms that takes a data-centric approach to influencer discovery, analysis, and campaign management.
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Advanced Influencer Search
Klear’s powerful search engine helps businesses discover the right influencers using a variety of filters, ensuring a perfect match for every campaign.
2. In-depth Influencer Analytics
Gain valuable insights into an influencer’s audience, engagement, and overall impact. This helps brands assess their relevance and make data-driven decisions.
3. Campaign Management and Tracking
Easily oversee multiple campaigns with Klear’s intuitive tools. Track performance, measure results, and optimize strategies for maximum success.
Klear Pricing
They don’t provide insight about their paid plans. Contact their team for more details.
7. CreatorIQ
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Campaign Organization and Management:
The platform allows businesses to manage their influencer campaigns smoothly. They offer tools for scheduling, content approval, and communication.
2. Detailed Analytics and Reporting:
It offers in-depth analytics to measure the performance and success of your campaigns effectively.
3. Brand Safety Measures:
The tool includes features for fraud detection and ensures brand safety, maintaining the integrity of your campaigns.
CreatorIQ Pricing
The paid plans of the tool are available upon request.
8. #paid
#paid is is one of the best influencer analytics platforms for a hands-on, relationship-based approach to influencer marketing.
Free Version: Not available
Starting Pricing: Available upon request
Key Features
1. Influencer Discovery and Outreach:
#paid provides a platform for businesses to connect with influencers that align with their brand values and audience. The tool streamlines the process of discovery and outreach.
2. Campaign Management:
It enables businesses to manage and track their campaigns with ease. This ensures that all collaborations are on track and meeting the set objectives.
3. Content Control:
With #paid, you can approve content before it goes live, ensuring it aligns with your brand messaging.
4. Performance Analysis:
The platform offers detailed analytics to measure the success of your campaigns. In doing so, it allows you to assess the impact and ROI effectively.
#paid Pricing
Contact the #paid team for more details on their paid plans.
9. Influencity
Free Version: Not Available
Starting Price: $398 per month
Key Features
1. In-Depth Analytics
Get a comprehensive view of influencer performance, audience demographics, and engagement metrics across multiple platforms.
2. Fake Follower Detection
Ensure you're partnering with genuine influencers by analyzing their audience for fake followers and inauthentic engagement.
3. Campaign Management
Easily streamline your influencer campaigns with tools for organization, tracking, communication, and collaboration—all in one place.
Influencity Pricing
Influencity has different plans tailored to different needs. The starting price is $398.
10. SocialBook
Free Version: Available
Starting Price: $199
Key Features
1. Influencer Discovery
Tap into a live database of over 200 million influencers across platforms like YouTube, Instagram, and Twitch to find the right fit for your brand.
2. Campaign Management
Simplify influencer collaborations with tools for bulk email outreach, CRM integration, and detailed campaign performance tracking.
3. Analytics and Reporting
Get deep insights into influencer effectiveness, audience demographics, and engagement metrics.
4. Content Creation Tools
Boost your social media presence with features like Photo Studio, Video Background Remover, and Tag Researcher to create standout content.
SocialBook Pricing
SocialBook offers flexible pricing plans tailored to different needs. The price starts at $199.
11. Aspire
Free Version: Not Available
Starting Price: Available on request
Key Features
1. Influencer Discovery:
Utilize both inbound and outbound methods to find and connect with creators, customers, ambassadors, and affiliates.
2. Campaign Management:
Automate workflows for various campaign strategies, including product seeding and sponsored posts.
3. Content Management:
Generate and organize user-generated content (UGC) for use in high-performing social media ads, aiming for improved cost metrics.
4. Reporting & Analytics:
Measure the impact of influencer marketing efforts with detailed analytics, including sales tracking and ROI attribution.
Aspire Pricing
Contact the Aspire team for more details on their paid plans.
Conclusion
Each of these top influencer analytics platforms brings something unique to the table, but they all have the same mission—helping you execute successful influencer marketing campaigns. The smartest approach? Select an influencer search tool that fits your needs and take advantage of its free trial to explore its features firsthand.
Curious to see how impulze.ai measures up? Start your free trial today and try it out.
Most marketers and businesses use influencer marketing platforms to find influencers and manage their campaigns. If you are looking to use one, you must have realized that you have so many choices. With so many available, how do you choose the right one?
We've rounded up a list of the best influencer analytics platforms to help guide your decision. Keep reading to discover one that’s right for you…
11 Top Influencer Analytics Platforms Worth Exploring
1. impulze.ai
This is one of the best influencer analytics platforms for agencies, brands, and freelancers who want to find, vet, and track influencers and manage influencer campaigns.
Free Version: Available
Starting Pricing: Starts at $89 per month
Key Features
1. Advanced Influencer Search
With access to a database of 280 million influencers, this tool helps you find the perfect match for your campaign. Instead of relying only on keywords, hashtags, or URLs, you can refine your search based on niche, location, engagement rate, and other crucial factors.
2. White-Label Customization
Agencies can fully customize the platform to align with their brand identity. From adding your logo and URL to tailoring reports with your branding, this feature enhances credibility and positions agencies as industry leaders in influencer marketing.
3. Fake Follower Detection
impulze.ai’s sophisticated algorithm spots fake followers and bot-driven engagement, ensuring that you collaborate with genuine influencers. This protects your campaigns from inflated metrics and keeps your marketing efforts authentic.
4. Real-Time Campaign Tracking & ROI Analysis
Monitor your influencer campaigns in real time with detailed reports on key metrics like reach, CPC, CPE, and more. This makes it easy to measure performance, track ROI, and refine your strategies for maximum impact.
5. Influencer Relationship Management
Manage all influencer interactions in one place—track conversations, payments, campaign details, and more. This streamlined approach helps agencies build long-term, successful partnerships with influencers.
Get started for free with our 14-day trial plan.
impulze.ai Pricing
Our monthly plan starts at $89. Have a look here for the price for all plans.
2. Modash
Free Version: Available
Starting Pricing: $120 per month.
Key Features
1. Influencer Search & Discovery
With a database of over 10 million influencers, this tool makes it simple for brands to connect with the right creators for their campaigns. Finding the perfect match is quick whether you’re looking for a niche expert or a broad-reaching influencer.
2. In-Depth Analytics
Get real-time insights into your influencer campaigns with advanced analytics. Track essential metrics like engagement rates, audience demographics, and more to maximize your ROI.
3. Influencer Relationship Management
Easily manage your influencer partnerships from start to finish. This feature helps streamline communication, track contracts, and monitor performance, making long-term collaborations smoother.
4. Campaign Oversight & Optimization
Keep all your influencer campaigns organized in one place. From tracking campaign progress to reviewing performance metrics and communicating with influencers, this tool simplifies every step of the process.
Modash Pricing
Their pricing starts at $299 per month.
3. HypeAuditor
Free Version: Available
Starting Pricing: Available upon request.
Key Features
1. Audience Authenticity Analysis
This tool evaluates influencer credibility by detecting fake followers and bot-driven engagement. This ensures that your campaigns reach engaged audiences and deliver meaningful results.
2. Detailed Demographic Insights
Get a deep dive into an influencer’s audience demographics. With access to age, location, interests, and more, you can confidently choose influencers whose followers match your target market.
3. Fraud Prevention & Detection
Using advanced algorithms, the platform identifies red flags like unusual activity or inconsistencies in an influencer’s profile—helping you avoid fraudulent partnerships before they impact your campaign.
HypeAuditor Pricing
Though they offer a free version of the tool, they don’t provide clear insight about their pricing plans. Contact their team for more details.
4. Traackr
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Influencer Discovery:
With access to an extensive database of influencers, Traackr simplifies finding relevant influencers for your campaigns.
2. Audience Insights:
The platform provides detailed insights into an influencer's audience demographics. This enables you to target your campaigns more effectively.
3. Campaign Management:
It offers advanced campaign management tools, allowing you to track and manage your campaigns from a single dashboard.
4. Performance Analysis:
It provides real-time analytics and performance tracking to help you measure the impact and ROI of your influencer campaigns.
Traackr Pricing
Their pricing plans start at $20000 per year.
5. GRIN
Free Version: Not available
Starting Pricing: Available upon request.
GRIN is one of the influencer analytics platforms specifically designed for e-commerce and direct-to-consumer brands. It provides an all-in-one solution to help e-commerce businesses manage and scale their influencer marketing efforts.
Key Features
1. Campaign Management
Effortlessly handle multiple campaigns simultaneously with a centralized system for communication, content approvals, and performance tracking.
2. E-commerce Integration
Seamlessly connect with leading e-commerce platforms to streamline product seeding and monitor sales driven by influencers.
3. ROI Tracking
Access in-depth analytics to measure the effectiveness of your influencer campaigns. Get clear insights into performance and ROI to refine your marketing strategy.
GRIN Pricing
You need to contact their team to get insights on their paid plans.
6. Klear
Klear is one of the sophisticated influencer analytics platforms that takes a data-centric approach to influencer discovery, analysis, and campaign management.
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Advanced Influencer Search
Klear’s powerful search engine helps businesses discover the right influencers using a variety of filters, ensuring a perfect match for every campaign.
2. In-depth Influencer Analytics
Gain valuable insights into an influencer’s audience, engagement, and overall impact. This helps brands assess their relevance and make data-driven decisions.
3. Campaign Management and Tracking
Easily oversee multiple campaigns with Klear’s intuitive tools. Track performance, measure results, and optimize strategies for maximum success.
Klear Pricing
They don’t provide insight about their paid plans. Contact their team for more details.
7. CreatorIQ
Free Version: Not available
Starting Pricing: Available upon request.
Key Features
1. Campaign Organization and Management:
The platform allows businesses to manage their influencer campaigns smoothly. They offer tools for scheduling, content approval, and communication.
2. Detailed Analytics and Reporting:
It offers in-depth analytics to measure the performance and success of your campaigns effectively.
3. Brand Safety Measures:
The tool includes features for fraud detection and ensures brand safety, maintaining the integrity of your campaigns.
CreatorIQ Pricing
The paid plans of the tool are available upon request.
8. #paid
#paid is is one of the best influencer analytics platforms for a hands-on, relationship-based approach to influencer marketing.
Free Version: Not available
Starting Pricing: Available upon request
Key Features
1. Influencer Discovery and Outreach:
#paid provides a platform for businesses to connect with influencers that align with their brand values and audience. The tool streamlines the process of discovery and outreach.
2. Campaign Management:
It enables businesses to manage and track their campaigns with ease. This ensures that all collaborations are on track and meeting the set objectives.
3. Content Control:
With #paid, you can approve content before it goes live, ensuring it aligns with your brand messaging.
4. Performance Analysis:
The platform offers detailed analytics to measure the success of your campaigns. In doing so, it allows you to assess the impact and ROI effectively.
#paid Pricing
Contact the #paid team for more details on their paid plans.
9. Influencity
Free Version: Not Available
Starting Price: $398 per month
Key Features
1. In-Depth Analytics
Get a comprehensive view of influencer performance, audience demographics, and engagement metrics across multiple platforms.
2. Fake Follower Detection
Ensure you're partnering with genuine influencers by analyzing their audience for fake followers and inauthentic engagement.
3. Campaign Management
Easily streamline your influencer campaigns with tools for organization, tracking, communication, and collaboration—all in one place.
Influencity Pricing
Influencity has different plans tailored to different needs. The starting price is $398.
10. SocialBook
Free Version: Available
Starting Price: $199
Key Features
1. Influencer Discovery
Tap into a live database of over 200 million influencers across platforms like YouTube, Instagram, and Twitch to find the right fit for your brand.
2. Campaign Management
Simplify influencer collaborations with tools for bulk email outreach, CRM integration, and detailed campaign performance tracking.
3. Analytics and Reporting
Get deep insights into influencer effectiveness, audience demographics, and engagement metrics.
4. Content Creation Tools
Boost your social media presence with features like Photo Studio, Video Background Remover, and Tag Researcher to create standout content.
SocialBook Pricing
SocialBook offers flexible pricing plans tailored to different needs. The price starts at $199.
11. Aspire
Free Version: Not Available
Starting Price: Available on request
Key Features
1. Influencer Discovery:
Utilize both inbound and outbound methods to find and connect with creators, customers, ambassadors, and affiliates.
2. Campaign Management:
Automate workflows for various campaign strategies, including product seeding and sponsored posts.
3. Content Management:
Generate and organize user-generated content (UGC) for use in high-performing social media ads, aiming for improved cost metrics.
4. Reporting & Analytics:
Measure the impact of influencer marketing efforts with detailed analytics, including sales tracking and ROI attribution.
Aspire Pricing
Contact the Aspire team for more details on their paid plans.
Conclusion
Each of these top influencer analytics platforms brings something unique to the table, but they all have the same mission—helping you execute successful influencer marketing campaigns. The smartest approach? Select an influencer search tool that fits your needs and take advantage of its free trial to explore its features firsthand.
Curious to see how impulze.ai measures up? Start your free trial today and try it out.
Frequently Asked Questions
What are influencer analytics?
What are influencer analytics?
What are influencer analytics?
How to get influencer data?
How to get influencer data?
How to get influencer data?
What is an influencer tool?
What is an influencer tool?
What is an influencer tool?
Which platform is best for influencer marketing?
Which platform is best for influencer marketing?
Which platform is best for influencer marketing?
How to analyze influencers?
How to analyze influencers?
How to analyze influencers?
What is the best analytics tool for Instagram?
What is the best analytics tool for Instagram?
What is the best analytics tool for Instagram?
Is impulze.ai free?
Is impulze.ai free?
Is impulze.ai free?
Author Bio
Author Bio
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals. You can learn more about her here.
Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals. You can learn more about her here.
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Find, analyze, and contact influencers from a database of over 250 million profiles.
Find, analyze, and contact influencers from a database of over 250 million profiles.
Find, analyze, and contact influencers from a database of over 250 million profiles.
14-Day Free Trial. No Credit-Card Needed
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later