Apr 7, 2025
9 MIN READ
INFLUENCER MARKETING
INFLUENCER MARKETING
15 Influencer Discovery Tools To Try in 2025
15 Influencer Discovery Tools To Try in 2025
15 Influencer Discovery Tools To Try in 2025
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar
Content Marketer @impulze.ai
Influencer marketing involves much more than just finding the right people. You need to analyze their audience, connect with them, manage campaigns, and track performance.
Trying to do it all manually is a massive time drain. Most marketers rely on tools to find influencers: these tools simplify discovery, analytics, outreach, and campaign management.
But with so many choices, picking the right one isn’t easy. That’s where we come in. We’ve researched, narrowed down the top options, and compiled a list of the best tools to find macro-influencers to try in 2025.
Keep reading to find the one that fits your brand and helps you get the most out of your influencer marketing efforts.
1. impulze.ai
impulze.ai is one of the best tools to find macro-influencers for brands and agencies. It can help you find influencers matching your criteria in minutes and manage campaigns on Instagram, TikTok, and YouTube.
1. Key Features:
1. Extensive Influencer Database:
impulze.ai has a vast influencer database of 280 million influencers across Instagram, TikTok, and YouTube, including macro and celeb influencers. You can search influencers based on filters like location, gender, and follower size. Its search bar helps you look for influencers based on words used in an influencer's bio, posts, hashtags, brand mentions, etc. So, looking for influencers that match your criteria is quick and easy.
2. In-Depth Audience Insights
The platform's detailed demographic report shows information like the location, gender, language, and interests of an influencer's followers. So, you can pick an influencer whose followers match precisely who you want to reach.
3. Fraud Detection
impulze.ai's influencer report also shows the influencer's credibility score, follower demographics, and follower growth in the past 3 months. You can use this information to ensure you choose genuine influencers and avoid those inflating follower counts.
4. Customizable, Real-Time Campaign Reports
The app generates shareable campaign reports to track your campaign's performance. You can customize them to highlight the metrics that matter most to you.
5. White Labeling for Agencies
Agencies can white label (rebrand the platform as their own) impulze.ai and use the rebranded app while working with their clients.
impulze.ai Pricing
The cheapest monthly plan is $89. You can also try it for free.
Sign up here to try impulze.ai.
2. Modash
Modash is one of the most popular tools to find macro-influencers. With a massive database of over 250 million influencer profiles across Instagram, YouTube, and TikTok, Modash gives brands access to a wide range of potential partners.
On top of that, it provides in-depth analytics on influencer performance, from engagement metrics to audience insights, helping brands make confident, data-driven decisions.
Beyond discovery, this platform offers features like content tracking and Shopify integration, making influencer campaign management more efficient.
Modash is best for agencies, large brands looking to do influencer marketing, and e-commerce brands who need a platform with Shopify integration.
Key Features:
Audience Insights: Get a clear breakdown of an influencer’s audience by location, age, and gender.
Performance Metrics: Check engagement levels, growth trends, and top-performing content.
Past Sponsored Content: See previous brand collaborations to assess alignment with your brand.
Effortless Outreach: Find influencer contact details and send emails directly through Modash.
Live Content Tracking: Keep tabs on influencer content in real time, including stories, with no authentication required.
Shopify Integration: Track promo code redemptions linked to specific influencers for better campaign measurement.
Influencer Management: Organize your influencer shortlist and stay on top of your outreach efforts.
Modash Pricing
The cheapest monthly plan for Modash is $199.
3. HypeAuditor
HypeAuditor is a powerful influencer discovery platform for seasoned marketers and those just starting. It stands out with AI-driven tools that analyze key influencer metrics, including audience demographics, engagement rates, and follower authenticity. With these insights, brands can confidently use HypeAuditor to find macro-influencers or smaller creators.
This tool also offers campaign management, performance tracking, and competitor analysis, making it a well-rounded tool for influencer marketing. It is best for marketers and brands that rely on data-driven decisions to optimize their influencer strategies.
Key Features:
Influencer Insights: Dive deep into influencer performance with HypeAuditor’s search tool. Analyze audience demographics, engagement trends, and growth patterns to ensure you partner with the right influencers.
Authenticity at its Core: Avoid fake followers and verify influencer credibility with HypeAuditor’s audience quality checks.
Competitor Insights: Stay ahead by comparing your influencer marketing efforts with competitors. Use HypeAuditor’s advanced tools to spot trends, find growth opportunities, and refine your strategy.
HypeAuditor Pricing
HypeAuditor pricing is not available on their site. They offer a free trial, but you must book a demo first.
4. GRIN
GRIN can help you find influencers, send them products, collaborate on content, handle payments, or track campaign performance
That said, it’s a complex and premium tool. If you run a small business and don’t need all its features, it may stretch your budget more than necessary.
GRIN is best for large brands and agencies that build strong, long-term relationships with content creators.
Key Features:
Relationship Management: GRIN helps brands do more than just discover influencers. It’s designed to foster genuine relationships, guiding you through outreach and communication to ensure meaningful partnerships.
Reporting and Analytics: Track your campaign performance with real-time tracking. GRIN lets you monitor key metrics, generate custom reports, and measure ROI—all without dealing with messy spreadsheets.
Creator Payments: Managing influencer payments is simple with GRIN. You can track payment history, ensure timely payouts, and assess the ROI of each influencer collaboration.
GRIN Pricing:
GRIN doesn’t list its pricing online. You’ll need to reach out to their sales team for details.
5. trendHERO
Influencer search tools have evolved beyond discovery, and trendHERO is a great example. This platform offers access to a massive database of over 110 million influencer profiles while also providing detailed analytics and outreach tools. It even helps you determine the best times to post for maximum engagement.
trendHERO is best for brands and agencies—big or small—looking to boost brand visibility and engagement through influencer marketing.
Key Features:
Search Capabilities: trendHERO makes it easy to find influencers across various niches. Its powerful search tool helps you discover creators who genuinely fit your campaign goals.
Comprehensive Audience Insights: Get a clear picture of an influencer’s audience, including demographics, interests, and engagement levels. This helps refine targeting and improve campaign effectiveness.
Advanced Fake Follower Detection: trendHERO’s tool analyzes an influencer’s audience to spot fake followers, bots, and inactive accounts, ensuring your budget goes toward real engagement.
User-Friendly Interface: trendHERO is designed for easy navigation, making it accessible for beginners and experienced marketers.
trendHERO Pricing:
A free plan provides basic insights, while the main plan starts at $9.99 per month. However, you’ll need the $49.99 monthly plan for full access to advanced features.
6. Upfluence
Upfluence is a user-friendly influencer discovery tool designed to help brands and agencies easily connect with micro-influencers and manage campaigns. It has advanced search features and built-in campaign tools, making it an excellent choice for newcomers and experienced marketers looking to run effective influencer campaigns.
This tool is best for brands, agencies, and businesses of all sizes looking to simplify their influencer marketing efforts.
Key Features:
Advanced Influencer Search: Upfluence makes it easy to find the right influencers using filters like keywords, location, and engagement rates. This helps brands connect with creators who truly align with their goals.
In-Depth Influencer and Content Insights: Get a clear view of influencer performance and content effectiveness. These insights ensure you collaborate with creators who match your brand’s values and objectives.
Real-Time Campaign Tracking: Monitor your campaigns as they happen with Upfluence’s analytics. Track audience engagement, ROI, and other key metrics to fine-tune your strategy for better results.
Upfluence Pricing:
Upfluence doesn’t list pricing on its website. Instead, they create plans based on your needs, so you’ll need to contact their team for a custom quote.
7. Klear
Offered by Meltwater, Klear is a robust influencer search tool designed to help brands discover and collaborate with influencers. It features an extensive influencer database, allowing access to creators across various niches.
More than just finding influencers, Klear provides advanced analytics on demographics, audience engagement, and content performance to support more intelligent decision-making.
Klear is best for marketers and agencies relying on data-driven influencer marketing insights.
Key Features
Massive Influencer Database: Connect with a vast network of influencers across multiple platforms, making finding the right fit for your brand easier.
Detailed Analytics: Dive into audience demographics, engagement rates, and content performance to ensure influencers align with your campaign goals.
Simplified Campaign Management: Plan, execute, and monitor your micro-influencer campaigns with Klear’s intuitive tools, saving you time and effort.
Audience Insights: Get a deeper understanding of an influencer’s audience—who they are, what they like, and how engaged they are—helping your brand reach the right people.
Klear Pricing
Klear does not display pricing online. You’ll need to contact their team for a custom quote.
8. NinjaOutreach
NinjaOutreach is built to simplify influencer and blogger outreach, making it easier for brands to connect with influencers across Instagram and YouTube. The platform provides key engagement metrics, audience insights, and estimated sponsored posts costs.
NinjaOutreach also supports lead generation, outreach management, and relationship-building. Its easy-to-use interface makes it accessible for beginners, while features like CRM integration and list-building tools cater to experienced users handling large-scale campaigns.
This tool is for businesses that run extensive influencer marketing campaigns on YouTube and Instagram.
Key Features:
Extensive Database: Access over 100 million influencers and business profiles across multiple platforms for highly targeted outreach.
Built-In Email & Marketing Tools: The platform integrates email and marketing APIs, allowing you to manage outreach and campaigns in one place.
Relationship Management: With CRM features built in, tracking influencer interactions and campaign progress is effortless.
Ideal for Large-Scale Outreach: NinjaOutreach is designed to reach influencers, journalists, and bloggers at all scales.
NinjaOutreach Pricing:
NinjaOutreach offers a 7-day risk-free trial. Pricing starts at $49 per month (billed annually) with the Bronze Ninja plan.
9. Heepsy
Heepsy is another one of the powerful tools to find macro-influencers. It offers influencer search by location to campaign management, making it a go-to choice for marketers in 2025. It’s best for marketers and agencies relying on data-driven influencer marketing insights.
Key Features:
Brand Ambassador Search: Beyond influencers, Heepsy helps brands discover ambassadors among their TikTok, Instagram, and YouTube followers, email subscribers, and customers. The platform even allows bulk outreach to invite potential ambassadors.
Shopify Integration: Directly connect Heepsy with your Shopify store to set up influencer campaigns, track sales, and automate performance reports.
Email Outreach: Send bulk, personalized emails to influencers, making it easier to scale outreach efforts and start collaborations.
Creator Payment Management: Heepsy simplifies the payment process, ensuring secure and timely transactions with influencers.
Authenticity Verification: Analyze an influencer’s follower quality and detect fake engagement to ensure you work with genuine creators.
Heepsy Pricing:
A free version with limited features is available. Paid plans start at $89 per month.
10. Influencer Hero
Influencer Hero simplifies finding and working with influencers using AI-driven recommendations, automated outreach, and detailed performance tracking. It’s a versatile tool that helps brands easily discover, connect with, and manage influencers.
This tool is best for brands that want a hassle-free way to find influencers and oversee collaborations across multiple social media platforms.
Key Features:
Extensive Influencer Database: Browse a diverse selection of influencers sorted by industry, platform, and engagement levels, making it easier to find the perfect fit for your campaigns.
AI-Powered Outreach: Let AI analyze recent social media activity and generate personalized outreach messages, ensuring every communication feels relevant and authentic.
Campaign Performance Tracking: Monitor your influencer campaigns from start to finish with insights on impressions, clicks, and ROI, helping you make informed decisions.
Multi-Platform Management: Oversee influencer collaborations across Instagram, TikTok, and YouTube—all from a single platform for a more efficient workflow.
Influencer Hero Pricing:
Pricing starts at $349 monthly, with custom plans available upon request.
11. CreatorIQ
CreatorIQ is designed for enterprises that need more than just an influencer search tool. It offers a complete suite of features to manage, track, and optimize large-scale influencer marketing campaigns. CreatorIQ allows businesses to focus on meaningful brand partnerships while ensuring smooth execution.
This tool is for enterprises running complex influencer marketing campaigns.
Key Features
Effortless Collaboration: From contract management to influencer payments, all interactions are handled within the platform, eliminating the need for multiple tools and reducing time spent on administrative tasks.
Data Integration: CreatorIQ connects with platforms like Google Analytics and Shopify to clearly show how influencer marketing impacts sales and ROI. Tracking campaign performance is simple and data-driven.
Fraud Detection: The platform uses AI-powered analysis to detect fake followers and inflated engagement, helping brands work only with legitimate influencers for more effective marketing.
White-Label Customization: Businesses can brand the platform as their own, making it ideal for agencies and in-house teams looking for a polished, professional appearance.
CreatorIQ Pricing
Pricing details are available upon request. Contact CreatorIQ for a customized quote.
12. Collabstr
Collabstr is a user-friendly influencer search tool that allows brands to find and collaborate with influencers across multiple platforms. With a simple interface and a structured hiring process, brands can connect with creators in various niches without hassle.
This tool is best for brands looking for a straightforward way to hire influencers across social media platforms.
Key Features
Extensive Influencer Network: Discover influencers on Instagram, TikTok, YouTube, and UGC creators, ensuring access to a diverse range of content styles.
Secure Payment System: Payments are held safely until the influencer completes and delivers the agreed content, giving brands peace of mind.
Real-Time Communication: Direct messaging between brands and influencers helps speed up collaboration and ensure clarity on campaign details.
No Upfront Costs: Brands can browse and reach out to influencers without paying any initial fees, making it an accessible option for businesses of all sizes.
Collabstr Pricing
The starter plan is priced at $299 per month, while the premium plan, which includes unlimited campaigns, costs $399 month. A free plan with limited features is available.
13. inBeat
Developed by a creative agency, inBeat specializes in helping brands find influencers. Unlike other platforms focusing on campaign management, InBeat is dedicated purely to influencer discovery and vetting.
This tool is best for agencies and brands that need a reliable influencer database for user-generated content-focused campaigns.
Key Features
Search with Ease: Find UGC creators by applying filters based on metrics and keywords, ensuring your selection matches campaign goals.
Quick Outreach: Create influencer lists and export contact details instantly, making reaching out and initiating collaborations easy.
Pre-Vetted Influencers: Every influencer in the database is checked for authenticity, engagement quality, and potential fraud so that brands can work with trustworthy creators.
UGC Platform: Brands can connect with top creators who produce authentic, conversion-focused content, reducing production costs while increasing engagement.
inBeat Pricing:
They haven’t mentioned a price on their website. Contact their team for a quote.
14. GetSaral
One of the new tools to find macro-influencers, GetSaral combines discovery, outreach, and relationship management into one easy-to-use platform. Its automation tools and built-in CRM make it easier for brands to scale their influencer marketing efforts without the usual challenges.
This tool is best for e-commerce brands looking to automate influencer outreach and manage campaigns efficiently.
Key Features
Influencer Onboarding: Use built-in templates and guides to ensure smooth onboarding, helping maintain professional and structured collaborations.
Automated Influencer Outreach: Send personalized outreach messages to multiple influencers in just a few clicks, saving valuable time.
Performance Analytics: Get insights into ROI, conversions, and engagement to measure campaign effectiveness and adjust strategies as needed.
Product Seeding Simplified: Keep track of product gifting campaigns by monitoring shipments, influencer commitments, and content deliverables in one place.
GetSaral Pricing
GetSaral offers annual pricing only. Their cheapest plan, i.e, the Starter Plan, costs $12,000 a year.
15. SocialiQ
SocialiQ is a free Chrome extension that simplifies influencer discovery and management from social media feeds. Compatible with Instagram, TikTok, and YouTube, it allows you to find, evaluate, and connect with influencers without ever leaving your browser. Watch the video below to see how you can do this.
SocialiQ is best for brands and agencies that want to use an AI-powered tool to find influencers quickly.
Key Features
Cross-Platform Integration: SocialiQ allows you to search for influencers directly from your browser across Instagram, TikTok, and YouTube. Use filters like location, gender, and keywords to refine your search and find the perfect match.
Profile Insights: Get detailed analytics on influencer performance, including engagement rates and content effectiveness. These insights help brands make informed decisions before collaborating.
Influencer Shortlisting: Save and organize potential influencer partners within the extension. This feature makes it easy to manage prospects and keep campaign planning structured.
Direct Outreach: Access influencer contact details without extra searching. SocialiQ streamlines communication, making it faster to initiate partnerships.
User-Friendly Interface: The extension’s simple and intuitive design ensures a hassle-free experience while searching for influencers. Navigating through features is smooth, making the process efficient and enjoyable.
SocialiQ Pricing
SocialiQ is completely free to use, making influencer discovery more accessible. You can download it here.
The Takeaway
Finding the right influencers can make or break your campaign, but with the right tools, the search becomes effortless. Whether you need AI-driven recommendations, social listening insights, or direct influencer outreach, these 15 tools have you covered.
Explore, experiment, and choose the best one that fits your brand—happy influencer hunting!
Influencer marketing involves much more than just finding the right people. You need to analyze their audience, connect with them, manage campaigns, and track performance.
Trying to do it all manually is a massive time drain. Most marketers rely on tools to find influencers: these tools simplify discovery, analytics, outreach, and campaign management.
But with so many choices, picking the right one isn’t easy. That’s where we come in. We’ve researched, narrowed down the top options, and compiled a list of the best tools to find macro-influencers to try in 2025.
Keep reading to find the one that fits your brand and helps you get the most out of your influencer marketing efforts.
1. impulze.ai
impulze.ai is one of the best tools to find macro-influencers for brands and agencies. It can help you find influencers matching your criteria in minutes and manage campaigns on Instagram, TikTok, and YouTube.
1. Key Features:
1. Extensive Influencer Database:
impulze.ai has a vast influencer database of 280 million influencers across Instagram, TikTok, and YouTube, including macro and celeb influencers. You can search influencers based on filters like location, gender, and follower size. Its search bar helps you look for influencers based on words used in an influencer's bio, posts, hashtags, brand mentions, etc. So, looking for influencers that match your criteria is quick and easy.
2. In-Depth Audience Insights
The platform's detailed demographic report shows information like the location, gender, language, and interests of an influencer's followers. So, you can pick an influencer whose followers match precisely who you want to reach.
3. Fraud Detection
impulze.ai's influencer report also shows the influencer's credibility score, follower demographics, and follower growth in the past 3 months. You can use this information to ensure you choose genuine influencers and avoid those inflating follower counts.
4. Customizable, Real-Time Campaign Reports
The app generates shareable campaign reports to track your campaign's performance. You can customize them to highlight the metrics that matter most to you.
5. White Labeling for Agencies
Agencies can white label (rebrand the platform as their own) impulze.ai and use the rebranded app while working with their clients.
impulze.ai Pricing
The cheapest monthly plan is $89. You can also try it for free.
Sign up here to try impulze.ai.
2. Modash
Modash is one of the most popular tools to find macro-influencers. With a massive database of over 250 million influencer profiles across Instagram, YouTube, and TikTok, Modash gives brands access to a wide range of potential partners.
On top of that, it provides in-depth analytics on influencer performance, from engagement metrics to audience insights, helping brands make confident, data-driven decisions.
Beyond discovery, this platform offers features like content tracking and Shopify integration, making influencer campaign management more efficient.
Modash is best for agencies, large brands looking to do influencer marketing, and e-commerce brands who need a platform with Shopify integration.
Key Features:
Audience Insights: Get a clear breakdown of an influencer’s audience by location, age, and gender.
Performance Metrics: Check engagement levels, growth trends, and top-performing content.
Past Sponsored Content: See previous brand collaborations to assess alignment with your brand.
Effortless Outreach: Find influencer contact details and send emails directly through Modash.
Live Content Tracking: Keep tabs on influencer content in real time, including stories, with no authentication required.
Shopify Integration: Track promo code redemptions linked to specific influencers for better campaign measurement.
Influencer Management: Organize your influencer shortlist and stay on top of your outreach efforts.
Modash Pricing
The cheapest monthly plan for Modash is $199.
3. HypeAuditor
HypeAuditor is a powerful influencer discovery platform for seasoned marketers and those just starting. It stands out with AI-driven tools that analyze key influencer metrics, including audience demographics, engagement rates, and follower authenticity. With these insights, brands can confidently use HypeAuditor to find macro-influencers or smaller creators.
This tool also offers campaign management, performance tracking, and competitor analysis, making it a well-rounded tool for influencer marketing. It is best for marketers and brands that rely on data-driven decisions to optimize their influencer strategies.
Key Features:
Influencer Insights: Dive deep into influencer performance with HypeAuditor’s search tool. Analyze audience demographics, engagement trends, and growth patterns to ensure you partner with the right influencers.
Authenticity at its Core: Avoid fake followers and verify influencer credibility with HypeAuditor’s audience quality checks.
Competitor Insights: Stay ahead by comparing your influencer marketing efforts with competitors. Use HypeAuditor’s advanced tools to spot trends, find growth opportunities, and refine your strategy.
HypeAuditor Pricing
HypeAuditor pricing is not available on their site. They offer a free trial, but you must book a demo first.
4. GRIN
GRIN can help you find influencers, send them products, collaborate on content, handle payments, or track campaign performance
That said, it’s a complex and premium tool. If you run a small business and don’t need all its features, it may stretch your budget more than necessary.
GRIN is best for large brands and agencies that build strong, long-term relationships with content creators.
Key Features:
Relationship Management: GRIN helps brands do more than just discover influencers. It’s designed to foster genuine relationships, guiding you through outreach and communication to ensure meaningful partnerships.
Reporting and Analytics: Track your campaign performance with real-time tracking. GRIN lets you monitor key metrics, generate custom reports, and measure ROI—all without dealing with messy spreadsheets.
Creator Payments: Managing influencer payments is simple with GRIN. You can track payment history, ensure timely payouts, and assess the ROI of each influencer collaboration.
GRIN Pricing:
GRIN doesn’t list its pricing online. You’ll need to reach out to their sales team for details.
5. trendHERO
Influencer search tools have evolved beyond discovery, and trendHERO is a great example. This platform offers access to a massive database of over 110 million influencer profiles while also providing detailed analytics and outreach tools. It even helps you determine the best times to post for maximum engagement.
trendHERO is best for brands and agencies—big or small—looking to boost brand visibility and engagement through influencer marketing.
Key Features:
Search Capabilities: trendHERO makes it easy to find influencers across various niches. Its powerful search tool helps you discover creators who genuinely fit your campaign goals.
Comprehensive Audience Insights: Get a clear picture of an influencer’s audience, including demographics, interests, and engagement levels. This helps refine targeting and improve campaign effectiveness.
Advanced Fake Follower Detection: trendHERO’s tool analyzes an influencer’s audience to spot fake followers, bots, and inactive accounts, ensuring your budget goes toward real engagement.
User-Friendly Interface: trendHERO is designed for easy navigation, making it accessible for beginners and experienced marketers.
trendHERO Pricing:
A free plan provides basic insights, while the main plan starts at $9.99 per month. However, you’ll need the $49.99 monthly plan for full access to advanced features.
6. Upfluence
Upfluence is a user-friendly influencer discovery tool designed to help brands and agencies easily connect with micro-influencers and manage campaigns. It has advanced search features and built-in campaign tools, making it an excellent choice for newcomers and experienced marketers looking to run effective influencer campaigns.
This tool is best for brands, agencies, and businesses of all sizes looking to simplify their influencer marketing efforts.
Key Features:
Advanced Influencer Search: Upfluence makes it easy to find the right influencers using filters like keywords, location, and engagement rates. This helps brands connect with creators who truly align with their goals.
In-Depth Influencer and Content Insights: Get a clear view of influencer performance and content effectiveness. These insights ensure you collaborate with creators who match your brand’s values and objectives.
Real-Time Campaign Tracking: Monitor your campaigns as they happen with Upfluence’s analytics. Track audience engagement, ROI, and other key metrics to fine-tune your strategy for better results.
Upfluence Pricing:
Upfluence doesn’t list pricing on its website. Instead, they create plans based on your needs, so you’ll need to contact their team for a custom quote.
7. Klear
Offered by Meltwater, Klear is a robust influencer search tool designed to help brands discover and collaborate with influencers. It features an extensive influencer database, allowing access to creators across various niches.
More than just finding influencers, Klear provides advanced analytics on demographics, audience engagement, and content performance to support more intelligent decision-making.
Klear is best for marketers and agencies relying on data-driven influencer marketing insights.
Key Features
Massive Influencer Database: Connect with a vast network of influencers across multiple platforms, making finding the right fit for your brand easier.
Detailed Analytics: Dive into audience demographics, engagement rates, and content performance to ensure influencers align with your campaign goals.
Simplified Campaign Management: Plan, execute, and monitor your micro-influencer campaigns with Klear’s intuitive tools, saving you time and effort.
Audience Insights: Get a deeper understanding of an influencer’s audience—who they are, what they like, and how engaged they are—helping your brand reach the right people.
Klear Pricing
Klear does not display pricing online. You’ll need to contact their team for a custom quote.
8. NinjaOutreach
NinjaOutreach is built to simplify influencer and blogger outreach, making it easier for brands to connect with influencers across Instagram and YouTube. The platform provides key engagement metrics, audience insights, and estimated sponsored posts costs.
NinjaOutreach also supports lead generation, outreach management, and relationship-building. Its easy-to-use interface makes it accessible for beginners, while features like CRM integration and list-building tools cater to experienced users handling large-scale campaigns.
This tool is for businesses that run extensive influencer marketing campaigns on YouTube and Instagram.
Key Features:
Extensive Database: Access over 100 million influencers and business profiles across multiple platforms for highly targeted outreach.
Built-In Email & Marketing Tools: The platform integrates email and marketing APIs, allowing you to manage outreach and campaigns in one place.
Relationship Management: With CRM features built in, tracking influencer interactions and campaign progress is effortless.
Ideal for Large-Scale Outreach: NinjaOutreach is designed to reach influencers, journalists, and bloggers at all scales.
NinjaOutreach Pricing:
NinjaOutreach offers a 7-day risk-free trial. Pricing starts at $49 per month (billed annually) with the Bronze Ninja plan.
9. Heepsy
Heepsy is another one of the powerful tools to find macro-influencers. It offers influencer search by location to campaign management, making it a go-to choice for marketers in 2025. It’s best for marketers and agencies relying on data-driven influencer marketing insights.
Key Features:
Brand Ambassador Search: Beyond influencers, Heepsy helps brands discover ambassadors among their TikTok, Instagram, and YouTube followers, email subscribers, and customers. The platform even allows bulk outreach to invite potential ambassadors.
Shopify Integration: Directly connect Heepsy with your Shopify store to set up influencer campaigns, track sales, and automate performance reports.
Email Outreach: Send bulk, personalized emails to influencers, making it easier to scale outreach efforts and start collaborations.
Creator Payment Management: Heepsy simplifies the payment process, ensuring secure and timely transactions with influencers.
Authenticity Verification: Analyze an influencer’s follower quality and detect fake engagement to ensure you work with genuine creators.
Heepsy Pricing:
A free version with limited features is available. Paid plans start at $89 per month.
10. Influencer Hero
Influencer Hero simplifies finding and working with influencers using AI-driven recommendations, automated outreach, and detailed performance tracking. It’s a versatile tool that helps brands easily discover, connect with, and manage influencers.
This tool is best for brands that want a hassle-free way to find influencers and oversee collaborations across multiple social media platforms.
Key Features:
Extensive Influencer Database: Browse a diverse selection of influencers sorted by industry, platform, and engagement levels, making it easier to find the perfect fit for your campaigns.
AI-Powered Outreach: Let AI analyze recent social media activity and generate personalized outreach messages, ensuring every communication feels relevant and authentic.
Campaign Performance Tracking: Monitor your influencer campaigns from start to finish with insights on impressions, clicks, and ROI, helping you make informed decisions.
Multi-Platform Management: Oversee influencer collaborations across Instagram, TikTok, and YouTube—all from a single platform for a more efficient workflow.
Influencer Hero Pricing:
Pricing starts at $349 monthly, with custom plans available upon request.
11. CreatorIQ
CreatorIQ is designed for enterprises that need more than just an influencer search tool. It offers a complete suite of features to manage, track, and optimize large-scale influencer marketing campaigns. CreatorIQ allows businesses to focus on meaningful brand partnerships while ensuring smooth execution.
This tool is for enterprises running complex influencer marketing campaigns.
Key Features
Effortless Collaboration: From contract management to influencer payments, all interactions are handled within the platform, eliminating the need for multiple tools and reducing time spent on administrative tasks.
Data Integration: CreatorIQ connects with platforms like Google Analytics and Shopify to clearly show how influencer marketing impacts sales and ROI. Tracking campaign performance is simple and data-driven.
Fraud Detection: The platform uses AI-powered analysis to detect fake followers and inflated engagement, helping brands work only with legitimate influencers for more effective marketing.
White-Label Customization: Businesses can brand the platform as their own, making it ideal for agencies and in-house teams looking for a polished, professional appearance.
CreatorIQ Pricing
Pricing details are available upon request. Contact CreatorIQ for a customized quote.
12. Collabstr
Collabstr is a user-friendly influencer search tool that allows brands to find and collaborate with influencers across multiple platforms. With a simple interface and a structured hiring process, brands can connect with creators in various niches without hassle.
This tool is best for brands looking for a straightforward way to hire influencers across social media platforms.
Key Features
Extensive Influencer Network: Discover influencers on Instagram, TikTok, YouTube, and UGC creators, ensuring access to a diverse range of content styles.
Secure Payment System: Payments are held safely until the influencer completes and delivers the agreed content, giving brands peace of mind.
Real-Time Communication: Direct messaging between brands and influencers helps speed up collaboration and ensure clarity on campaign details.
No Upfront Costs: Brands can browse and reach out to influencers without paying any initial fees, making it an accessible option for businesses of all sizes.
Collabstr Pricing
The starter plan is priced at $299 per month, while the premium plan, which includes unlimited campaigns, costs $399 month. A free plan with limited features is available.
13. inBeat
Developed by a creative agency, inBeat specializes in helping brands find influencers. Unlike other platforms focusing on campaign management, InBeat is dedicated purely to influencer discovery and vetting.
This tool is best for agencies and brands that need a reliable influencer database for user-generated content-focused campaigns.
Key Features
Search with Ease: Find UGC creators by applying filters based on metrics and keywords, ensuring your selection matches campaign goals.
Quick Outreach: Create influencer lists and export contact details instantly, making reaching out and initiating collaborations easy.
Pre-Vetted Influencers: Every influencer in the database is checked for authenticity, engagement quality, and potential fraud so that brands can work with trustworthy creators.
UGC Platform: Brands can connect with top creators who produce authentic, conversion-focused content, reducing production costs while increasing engagement.
inBeat Pricing:
They haven’t mentioned a price on their website. Contact their team for a quote.
14. GetSaral
One of the new tools to find macro-influencers, GetSaral combines discovery, outreach, and relationship management into one easy-to-use platform. Its automation tools and built-in CRM make it easier for brands to scale their influencer marketing efforts without the usual challenges.
This tool is best for e-commerce brands looking to automate influencer outreach and manage campaigns efficiently.
Key Features
Influencer Onboarding: Use built-in templates and guides to ensure smooth onboarding, helping maintain professional and structured collaborations.
Automated Influencer Outreach: Send personalized outreach messages to multiple influencers in just a few clicks, saving valuable time.
Performance Analytics: Get insights into ROI, conversions, and engagement to measure campaign effectiveness and adjust strategies as needed.
Product Seeding Simplified: Keep track of product gifting campaigns by monitoring shipments, influencer commitments, and content deliverables in one place.
GetSaral Pricing
GetSaral offers annual pricing only. Their cheapest plan, i.e, the Starter Plan, costs $12,000 a year.
15. SocialiQ
SocialiQ is a free Chrome extension that simplifies influencer discovery and management from social media feeds. Compatible with Instagram, TikTok, and YouTube, it allows you to find, evaluate, and connect with influencers without ever leaving your browser. Watch the video below to see how you can do this.
SocialiQ is best for brands and agencies that want to use an AI-powered tool to find influencers quickly.
Key Features
Cross-Platform Integration: SocialiQ allows you to search for influencers directly from your browser across Instagram, TikTok, and YouTube. Use filters like location, gender, and keywords to refine your search and find the perfect match.
Profile Insights: Get detailed analytics on influencer performance, including engagement rates and content effectiveness. These insights help brands make informed decisions before collaborating.
Influencer Shortlisting: Save and organize potential influencer partners within the extension. This feature makes it easy to manage prospects and keep campaign planning structured.
Direct Outreach: Access influencer contact details without extra searching. SocialiQ streamlines communication, making it faster to initiate partnerships.
User-Friendly Interface: The extension’s simple and intuitive design ensures a hassle-free experience while searching for influencers. Navigating through features is smooth, making the process efficient and enjoyable.
SocialiQ Pricing
SocialiQ is completely free to use, making influencer discovery more accessible. You can download it here.
The Takeaway
Finding the right influencers can make or break your campaign, but with the right tools, the search becomes effortless. Whether you need AI-driven recommendations, social listening insights, or direct influencer outreach, these 15 tools have you covered.
Explore, experiment, and choose the best one that fits your brand—happy influencer hunting!
Frequently Asked Questions
How do you find macro influencers?
How do you find macro influencers?
How do you find macro influencers?
Is there a tool to identify influencers?
Is there a tool to identify influencers?
Is there a tool to identify influencers?
Is there a database of influencers?
Is there a database of influencers?
Is there a database of influencers?
How to find influencers?
How to find influencers?
How to find influencers?
How to find a specific influencer?
How to find a specific influencer?
How to find a specific influencer?
How to find micro-influencers?
How to find micro-influencers?
How to find micro-influencers?
Is impulze.ai free?
Is impulze.ai free?
Is impulze.ai free?
Author Bio
Author Bio
Aishwarya Taskar
Aishwarya Taskar
Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals. You can learn more about her here.
Aishwarya Taskar is a full-time writer. She has studied journalism and marketing. In her free time, she loves watching films and spending time with animals. You can learn more about her here.
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Find, analyze, and contact influencers from a database of over 250 million profiles.
Find, analyze, and contact influencers from a database of over 250 million profiles.
Find, analyze, and contact influencers from a database of over 250 million profiles.
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later
Join over 15000+ SocialiQ users who have installed this free Chrome extension to search, analyze, save, and contact influencers directly on TikTok, YouTube, and Instagram.
20K+ Active Users
May be Later